Background:

Background: Strength comes in many ways and if you ask any parent they’ll tell you that they want a child with strong character, as much as they do a physically strong child because it is these other forms of strength that will inform what kind of person their child will grow up to be.

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Insight:

Parents can’t do it alone and in a country where 60% of mothers are single moms we know one thing. Moms need our help in raising strong children.